United Colors of Benetton Perfume Collection



United Colors of Benetton (UCB) had released recently their new line of perfume collection. My wife and eldest son managed to get ahold of the three of the four new fragrances from Benetton. They are Benetton Rosso, Benetton Verde and Benetton Blu, the other is Benetoon Giallo.

I was reluctant to try a new perfume immediately because I had been using another brand but since it's for free I tried it. I also tried using the other fragrances and they all have a different distinctive smell which will suit the user.

The strongest among all the perfume is Benetton Verde. It has the smell of nature and well would be liked by men who prefers a smell that lasts all day.


Benetton Blu is the calm version of Verde but like the others it has a unique smell. Blu is preferred to be used by the young ones because it is not too much to the smell.


Benetton Rosso is a fragrance just what a woman wants. Soothing, hot and sexy. Well I gues any man that would smell such would really have a second look at the lady using Rosso.

I am very sensitive when it comes to perfumes but I would say that this new United Colors of Benetton Perfume Collection is really recommended. Now for the ratings.

a. Packaging: 10. Really very attractive and has words that describes the product at the back of the packaging.

b. Product Cost: 6. Not very affordable since the one being sold at malls cost P1,400+ but when it comes for value for worth this one is good.

c. Uniqueness: 10. Unique smell for every unique needs.

d. Popularity: N/A. Well I have no idea how popular this is yet.  Are you using it?  Then tell us what you think.

e. Brand positioning: 9. I think this product is very competitive.

f. Usability: 10. Every one needs a great perfume like Benetton.

g. Effectiveness: 10. The varying fragrances makes this product very effective.

h. Product Access: 9. You can get them from any SM Malls and all leading malls nationwides.

i. Advertising: N/A. I cannot comment yet on the advertising of this product since I have no information on this matter.

TOTAL RATING: 64/70 or 91%
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About David D'Angelo

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